CardAlpha Consulting
CardAlpha Consulting
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    • Home
    • About CardAlpha
    • Client testimonials
    • Privacy Policy
    • Fintech Perspectives
  • Home
  • About CardAlpha
  • Client testimonials
  • Privacy Policy
  • Fintech Perspectives

  






Strategy Consulting services in Payments, Merchant acquiring and Consumer Banking


Level 39, Canary Wharf, London E145 AB

CardAlpha Consulting is a strategy consulting firm based at the heart of fintech innovation in Europe – Level 39, one of the largest fintech accelerators in Europe. CardAlpha provides expert strategy and hands-on execution support to fintechs, financial institutions and non-financial entities looking to accelerate digital transformation in retail financial services. 


CardAlpha offers the following services based on a firm's business life cycle :-

Fintech Start-ups

  

  • Building business operating models, financial models and product propositions across cards, merchant acquiring , digital banking and lending verticals
  • Developing regulatory business plans for banking , lending, issuance and acquiring licenses 
  • Introductions to Visa & MasterCard and support for scheme license applications

Firms in rapid growth phase

  

  • Identifying and establishing third party partnerships based on client mandate 
  • Supplier identification and commercial negotiations with banking and card payment system providers and processors

Commercially established Financial Institutions and Merchants (involved with card payments)

  

  • Financial benchmarking studies to identify revenue / expense drivers which may be out-performing or under-performing relevant industry benchmarks across cards issuance and acquiring , digital banking verticals
  • New market entry strategy (market sizing, competitor analysis, segment-product gap analysis)

Areas of Expertise

Cards and Digital wallets consulting

Cards & Digital wallets issuance advisory services

  

The global electronic payments industry has a combined turnover of US$ 43 Trillion, accounting for 30% of the personal consumption expenditure. With Digital Challenger firms in Europe introducing new branchless banking models and paperless on-boarding services, and the introduction of Open Banking powered by PSD2 legislation, the card and digital wallet issuance verticals will continue to be a hotbed of payment innovation.


CardAlpha Consulting can assist traditional financial institutions and fintech firms take full advantage of digital trends and “open banking “ and launch truly innovative payment instruments by offering the following services 


  • Market sizing 
  • Consumer segmentation and needs/gaps analysis   
  • Proposition development  
  • Financial modelling based on industry benchmarks  
  • Supplier selection including third party processors  
  • Introduction to Visa and MasterCard schemes and tailored support for scheme license applications    

Merchant acquiring consulting

Merchant Acquiring

  

Merchant Acquiring – Building or managing an acquiring business requires a careful consideration of Target verticals or MCCs, Merchant size (depending of turnover), type of retail environment – instore, web based or unattended (vending, parking, transit), payment interface – contactless, QR code based or CHIP/PIN or MO/TO/EC, pricing strategy, distribution channels, merchant underwriting and risk management . Merchant Acquiring is a complex but a rewarding business if there is proper management focus and investment on sales channels, underwriting, product innovation, creating value added proposition bundled with core acquiring products. CardAlpha’s consulting services help benchmark acquirer or payment facilitator performance against global and regional benchmarks , identify areas of strong performance and opportunity areas of improvement. Recommendations for adapting strategy or tactical product/distribution/operations levers will be designed to accelerate advantages or eliminate problem areas , identified under the benchmarking study. 


CardAlpha can assist in the following areas :-

 

  • Merchant vertical sizing   
  • Acquiring proposition and product development 
  • Financial modelling based on industry benchmarks 
  • Planning for mPOS deployment  
  • Deployment of VAS for competitive differentiation  
  • Building go to market strategies for succeeding in the Small/Micro Enterprise merchant vertical    

Payments, Fintech and Digital Banking Consulting

  

Consumer and Small business lending products offer a viable path towards positive unit economics and profitability for Fintech start-up and High Growth Fintechs, once they have successfully established a successful e-money proposition with a user base of 100K+ customers. As customers become habituated towards using a particular e-money program, they may look to the e-money provider for lines of credit linked to their payment transaction for meeting short term funding needs. PSD2 regulations enable E-money institutions to offer lines of credit to their customers either on the back of existing e-money licenses or as in the case of UK, additional consumer credit license permissions. 


CardAlpha Consulting can assist e-money firms establish a viable lending program by offering the following services:-


  • Developing business operating models and financial models for lending (overdrafts, loans, small business credit) 
  • Develop regulatory business plans in line with CCA/ CONC requirements and assist firms with FCA consumer credit license applications 
  • Develop credit underwriting policy and conceptualise early stage credit scoring tools (in partnership with credit rating bureaus) 
  • Design Debt collection and Forbearance policies  

Benchmarking and cost optimisaion studies

Financial benchmarking

  

CardAlpha’s operating model utilizes benchmarking studies to identify areas of excellence or improvement in existing payment propositions and delivers targeted recommendations to improve the Client’s operating and financial models in line with global or regional benchmarks. 


For new Firms, CardAlpha can deliver go to market strategies backed with propositions, target operating models and financial projections to reduce time to launch and improve chance of early commercial success.


Benchmarking analysis are available for card issuance, merchant acquiring and consumer lending verticals.

Market entry strategy

Market entry strategy

  

CardAlpha Consulting can assist in developing an optimal path towards entering a new geography with a Client's existing set of products and services. Services will include :-

  • Market landscape study identifying market size, verticals, segments, key players 
  • Identifying key competitors and characteristics  
  • Revenue pool estimation 
  • Gap analysis based on target verticals/segments 
  • Articulating different business models for launching  

Select list of Client projects

Client : Europe's top challenger banking institution and Fintech Unicorn

Successfully implemented Visa & MasterCard scheme licensing and commercial negotiations for international market expansions. Adviced and  co-executed alongside the management team on a set of  initiatives relating to their licensing, commercial deals and strategic expansion into new products and geographies. Built client's internal knowledge assets and transferred best practices in successful management of debit and prepaid card portfolios to internal finance and operations team.

Client : Private Equity firm based in UK (portfolio company turnaround)

  

Worked alongside PE Partner and Management team of a portfolio company  (in a merchant acquiring business) to identify areas of opportunity and gaps in current value chain and operating model. Identified new business verticals and operating models for strategic expansion with a  focus on expanding payment facilitation business.

Client : Private Equity firm operating in Eastern Europe (PSP acquisition)

  

Commercial due diligence on behalf of PE firm on TargetCo  to better understand TargetCo's target market, business model and operating model,  strength and weaknesses and areas of opportunity. At PE firm's request, put together a 90-180 day action plan post buyout to improve competitive positioning of TargetCo by recommending initiatives across product, process, technology parameters.

Client : Global Mobile point of sale (mPOS) solution provider (Europe based)

  

Value chain analysis of the Merchant Acquiring business + mapping entry costs of entering full scale acquiring business

Client : Top 5 UK retailer with annual card payments volume in excess of £ 10 Billion (UK based)

  

Building strategic rationale for entering direct payments processing business under PSD2 and Open Banking legislation 

Client : Private equity firm with portfolio companies in card payments and acquiring (UK based)

  

Mapping global acquiring payment trends and delivering an detailed description of the digital payments infrastructure in the Indian market

Client : Fintech firm active in cross border payments (UK based)

Value chain analysis of the global payments business + deep dive on the merchant acquiring value chain


* Client identies not disclosed in order to maintain confidentiality 

Fintech Perspectives

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Level 39, 1 Canada Square, Canary Wharf, London, Greater London, England E14 5AB, United Kingdom

Email : rohit@leadership-trail.com

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